JONATHAN DAVID BLUM Insider Trading $YUM YUM BRANDS INC

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General | Insider Transactions | Monthly Overview

Get the latest insider transactions of JONATHAN DAVID BLUM. JONATHAN DAVID BLUM is Chief Public Affairs Officer in YUM BRANDS INC ($YUM) and SVP and Chief Public Affairs in YUM BRANDS INC ($YUM) and SVP Public Affairs in YUM BRANDS INC ($YUM).

JONATHAN DAVID BLUM in YUM BRANDS INC

Trading Symbol: YUM
Industry: RETAIL-EATING PLACES [5812]
Position of JONATHAN DAVID BLUM: SVP and Chief Public Affairs, Chief Public Affairs Officer, SVP Public Affairs
Holdings: 22,131 shares
Current Value: $1,471,490
Latest Transaction: Feb 17 2015
$YUM Market Capitalization: $24.44B
$YUM Previous Close: $66.49

Last 4 weeks trend: HOLD
Last 3 months trend: HOLD

Latest Insider Trading Transactions of JONATHAN DAVID BLUM in YUM BRANDS INC

	1 Week	2 Weeks	1 Month	3 Months	6 Months	1 Year	2 Years
No. of Purchases	0	0	0	0	0	0	0
Value of Purchases ($)	0	0	0	0	0	0	0
No. of Sales	0	0	0	0	0	0	0
Value of Sales ($)	0	0	0	0	0	0	0

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Date	Ticker	Company	Owner	Relationship	Transaction	Code	Cost ($)	Shares	Transaction Value ($)	Total Shares	% Holdings
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	37.30	16,606	619,404	63,708
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	1,394	45,974	0
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	75.00	5,634	422,550	22,131	27.8 K to 22.1 K (-20.29 %)
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	75.00	10,972	822,900	27,765	38.7 K to 27.8 K (-28.32 %)
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	37.30	16,606	619,404	38,737	22.1 K to 38.7 K (+75.04 %)
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	75.37	529	39,871	22,131	22.7 K to 22.1 K (-2.33 %)
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	75.37	865	65,195	22,660	23.5 K to 22.7 K (-3.68 %)
Feb 17 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	1,394	45,974	23,525	22.1 K to 23.5 K (+6.30 %)
Feb 10 2015	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	A	73.93	43,476	3,214,181	43,476
Nov 18 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	6,000	197,880	1,394
Nov 18 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	75.00	1,776	133,200	22,131	23.9 K to 22.1 K (-7.43 %)
Nov 18 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	75.00	4,224	316,800	23,907	28.1 K to 23.9 K (-15.02 %)
Nov 18 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	6,000	197,880	28,131	22.1 K to 28.1 K (+27.11 %)
Oct 09 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	7,394
Oct 09 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	70.36	2,664	187,446	22,131	24.8 K to 22.1 K (-10.74 %)
Oct 09 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	70.29	6,836	480,502	24,795	31.6 K to 24.8 K (-21.61 %)
Oct 09 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Sep 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	16,894
Sep 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	71.54	2,711	193,952	22,131	24.8 K to 22.1 K (-10.91 %)
Sep 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	71.74	6,789	487,043	24,842	31.6 K to 24.8 K (-21.46 %)
Sep 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Aug 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	26,394
Aug 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	69.99	2,654	185,753	22,131	24.8 K to 22.1 K (-10.71 %)
Aug 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	69.99	6,846	479,152	24,785	31.6 K to 24.8 K (-21.64 %)
Aug 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Jul 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	35,894
Jul 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	81.85	2,997	245,290	22,131	25.1 K to 22.1 K (-11.93 %)
Jul 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	81.85	6,503	532,271	25,128	31.6 K to 25.1 K (-20.56 %)
Jul 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Jun 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	45,394
Jun 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	77.67	2,888	224,323	22,131	25 K to 22.1 K (-11.54 %)
Jun 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	77.68	6,612	513,620	25,019	31.6 K to 25 K (-20.90 %)
Jun 04 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
May 08 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	54,894
May 08 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	76.24	2,847	217,060	22,131	25 K to 22.1 K (-11.40 %)
May 08 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	76.22	6,653	507,092	24,978	31.6 K to 25 K (-21.03 %)
May 08 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Apr 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	64,394
Apr 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	75.98	2,840	215,784	22,131	25 K to 22.1 K (-11.37 %)
Apr 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	75.97	6,660	505,960	24,971	31.6 K to 25 K (-21.06 %)
Apr 01 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Mar 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	9,500	313,310	73,894
Mar 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	73.36	2,764	202,775	22,131	24.9 K to 22.1 K (-11.10 %)
Mar 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	73.37	6,736	494,220	24,895	31.6 K to 24.9 K (-21.30 %)
Mar 03 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	9,500	313,310	31,631	22.1 K to 31.6 K (+42.93 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	A	70.54	41,260	2,910,480	41,260
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	32.98	2,665	87,892	83,394
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	6,835	200,197	0
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	70.90	960	68,064	22,131	23.1 K to 22.1 K (-4.16 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	70.92	1,705	120,919	23,091	24.8 K to 23.1 K (-6.88 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	32.98	2,665	87,892	24,796	22.1 K to 24.8 K (+12.04 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	70.90	2,704	191,713	22,131	24.8 K to 22.1 K (-10.89 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	70.92	4,131	292,971	24,835	29 K to 24.8 K (-14.26 %)
Feb 06 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	6,835	200,197	28,966	22.1 K to 29 K (+30.88 %)
Jan 02 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	6,835
Jan 02 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	75.28	3,838	288,925	22,131	26 K to 22.1 K (-14.78 %)
Jan 02 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	75.27	5,662	426,179	25,969	31.6 K to 26 K (-17.90 %)
Jan 02 2014	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Dec 16 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	16,335
Dec 16 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	72.20	2,982	215,300	22,131	25.1 K to 22.1 K (-11.87 %)
Dec 16 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	72.26	6,518	470,991	25,113	31.6 K to 25.1 K (-20.61 %)
Dec 16 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Nov 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	25,835
Nov 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.80	2,848	193,094	22,131	25 K to 22.1 K (-11.40 %)
Nov 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.81	6,652	451,072	24,979	31.6 K to 25 K (-21.03 %)
Nov 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Oct 10 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	35,335
Oct 10 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	66.49	2,804	186,438	22,131	24.9 K to 22.1 K (-11.25 %)
Oct 10 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	66.43	6,696	444,815	24,935	31.6 K to 24.9 K (-21.17 %)
Oct 10 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Sep 05 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	44,835
Sep 05 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	70.51	2,831	199,614	22,131	25 K to 22.1 K (-11.34 %)
Sep 05 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	70.48	6,669	470,031	24,962	31.6 K to 25 K (-21.08 %)
Sep 05 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Aug 02 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	54,335
Aug 02 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	73.55	2,914	214,317	22,131	25 K to 22.1 K (-11.64 %)
Aug 02 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	73.52	6,586	484,203	25,045	31.6 K to 25 K (-20.82 %)
Aug 02 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Jul 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	63,835
Jul 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	69.53	2,801	194,754	22,131	24.9 K to 22.1 K (-11.23 %)
Jul 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Payment of Exercise	F	69.47	6,699	465,380	24,932	31.6 K to 24.9 K (-21.18 %)
Jul 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Jun 04 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	73,335
Jun 04 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.85	2,755	186,927	22,131	24.9 K to 22.1 K (-11.07 %)
Jun 04 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.92	6,745	458,120	24,886	31.6 K to 24.9 K (-21.32 %)
Jun 04 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
May 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,500	278,255	82,835
May 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.79	2,752	186,562	22,131	24.9 K to 22.1 K (-11.06 %)
May 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.82	6,748	457,649	24,883	31.6 K to 24.9 K (-21.33 %)
May 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,500	278,255	31,631	22.1 K to 31.6 K (+42.93 %)
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.29	9,154	268,121	92,335
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	346	10,245	0
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	71.24	2,850	203,034	22,131	25 K to 22.1 K (-11.41 %)
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	71.25	6,406	456,428	24,981	31.4 K to 25 K (-20.41 %)
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.29	9,154	268,121	31,387	22.2 K to 31.4 K (+41.17 %)
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	71.25	244	17,385	22,233	22.5 K to 22.2 K (-1.09 %)
Apr 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	346	10,245	22,477	22.1 K to 22.5 K (+1.56 %)
Mar 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	346
Mar 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	65.50	2,654	173,837	22,131	24.8 K to 22.1 K (-10.71 %)
Mar 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	65.50	6,846	448,413	24,785	31.6 K to 24.8 K (-21.64 %)
Mar 01 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Feb 07 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	A	62.93	45,462	2,860,924	45,462
Feb 07 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	9,846
Feb 07 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	61.76	3,242	200,224	22,131	25.4 K to 22.1 K (-12.78 %)
Feb 07 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	61.74	6,258	386,369	25,373	31.6 K to 25.4 K (-19.78 %)
Feb 07 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Jan 03 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	19,346
Jan 03 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.08	3,244	217,608	22,131	25.4 K to 22.1 K (-12.78 %)
Jan 03 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.11	6,256	419,840	25,375	31.6 K to 25.4 K (-19.78 %)
Jan 03 2013	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Dec 11 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	28,846
Dec 11 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	66.20	2,956	195,687	22,131	25.1 K to 22.1 K (-11.78 %)
Dec 11 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	66.20	6,544	433,213	25,087	31.6 K to 25.1 K (-20.69 %)
Dec 11 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Nov 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	38,346
Nov 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	72.59	3,151	228,731	22,131	25.3 K to 22.1 K (-12.46 %)
Nov 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	72.07	6,349	457,572	25,282	31.6 K to 25.3 K (-20.07 %)
Nov 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Oct 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	47,846
Oct 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.20	2,992	201,062	22,131	25.1 K to 22.1 K (-11.91 %)
Oct 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.20	6,508	437,338	25,123	31.6 K to 25.1 K (-20.57 %)
Oct 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Sep 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	57,346
Sep 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	63.25	2,846	180,010	22,131	25 K to 22.1 K (-11.39 %)
Sep 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	63.27	6,654	420,999	24,977	31.6 K to 25 K (-21.04 %)
Sep 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Aug 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	66,846
Aug 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	65.23	2,920	190,472	22,131	25.1 K to 22.1 K (-11.66 %)
Aug 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	65.22	6,580	429,148	25,051	31.6 K to 25.1 K (-20.80 %)
Aug 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Jul 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	76,346
Jul 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	64.09	2,882	184,707	22,131	25 K to 22.1 K (-11.52 %)
Jul 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	64.22	6,618	425,008	25,013	31.6 K to 25 K (-20.92 %)
Jul 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
Jun 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	9,500	281,295	85,846
Jun 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	67.22	2,992	201,122	22,131	25.1 K to 22.1 K (-11.91 %)
Jun 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	67.23	6,508	437,533	25,123	31.6 K to 25.1 K (-20.57 %)
Jun 05 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	9,500	281,295	31,631	22.1 K to 31.6 K (+42.93 %)
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	29.61	4,342	128,567	95,346
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	24.47	5,158	126,203	0
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	73.61	3,398	250,113	22,131	25.5 K to 22.1 K (-13.31 %)
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	73.58	2,882	212,058	25,529	28.4 K to 25.5 K (-10.14 %)
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	29.61	4,342	128,567	28,411	24.1 K to 28.4 K (+18.04 %)
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	73.58	3,220	236,928	24,069	27.3 K to 24.1 K (-11.80 %)
May 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	24.47	5,158	126,203	27,289	22.1 K to 27.3 K (+23.31 %)
Apr 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	24.47	9,500	232,441	5,158
Apr 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	S	70.49	3,492	246,165	22,131	25.6 K to 22.1 K (-13.63 %)
Apr 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Sell	D	70.46	6,008	423,324	25,623	31.6 K to 25.6 K (-18.99 %)
Apr 03 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Buy	M	24.47	9,500	232,441	31,631	22.1 K to 31.6 K (+42.93 %)
Mar 02 2012	YUM	YUM BRANDS INC	BLUM JONATHAN DAVID	SVP and Chief Publi ...	Option Exercise	M	24.47	9,500	232,441	14,658

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