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General | Insiders | Insider Transactions | Monthly Overview | Weekly Overview

Overview of all insider trading transactions in BLUEFLY INC. Get notifications about new insider transactions in BLUEFLY INC for free.

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Date	Ticker	Company	Owner	Relationship	Transaction	Code	Cost ($)	Shares	Transaction Value ($)	Total Shares	% Holdings
Feb 27 2007	BFLY	BLUEFLY INC	MILLER MARTIN H	Director	Option Exercise	D	5.00	5,000	25,000	0
Feb 27 2007	BFLY	BLUEFLY INC	MILLER MARTIN H	Director	Grant	A	0.00	7,500	0	7,500	0 to 7.5 K
Feb 27 2007	BFLY	BLUEFLY INC	MILLER MARTIN H	Director	Grant	A	0.00	9,417	0	9,417	0 to 9.4 K
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	A	0.00	10,278	0	10,278
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	1.54	20,000	30,800	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	2.78	30,000	83,400	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	11.22	20,000	224,400	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	9.19	20,000	183,800	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	9.28	5,000	46,400	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	D	15.09	25,000	377,250	0
Feb 27 2007	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Grant	A	0.00	24,833	0	24,833	0 to 24.8 K
Feb 27 2007	BFLY	BLUEFLY INC	MCCANN CHRISTOPHER G	Director	Grant	A	0.00	7,500	0	7,500	0 to 7.5 K
Feb 27 2007	BFLY	BLUEFLY INC	ERDOS BARRY	Director	Grant	A	0.00	9,375	0	9,375	0 to 9.4 K
Feb 27 2007	BFLY	BLUEFLY INC	WASSONG DAVID	Director	Grant	A	0.00	15,000	0	15,000	0 to 15 K
Feb 27 2007	BFLY	BLUEFLY INC	GROSS MICHAEL JONATHAN	Director	Grant	A	0.00	7,500	0	7,500	0 to 7.5 K
Feb 26 2007	BFLY	BLUEFLY INC	Matson Bradford	Chief Marketing Off ...	Option Exercise	A	0.00	185,067	0	185,067
Feb 26 2007	BFLY	BLUEFLY INC	Matson Bradford	Chief Marketing Off ...	Option Exercise	D	1.69	400,000	676,000	0
Feb 26 2007	BFLY	BLUEFLY INC	Matson Bradford	Chief Marketing Off ...	Grant	A	0.00	51,862	0	51,862	0 to 51.9 K
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	X	1.12	792	887	0
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	X	1.12	24,208	27,113	0
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Sell	S	1.21	733	887	1,590,741	1.6 M to 1.6 M (-0.05 %)
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	X	0.00	792	0	1,590,741	1.6 M to 1.6 M (+0.05 %)
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Sell	S	1.21	22,407	27,112	48,601,156	48.6 M to 48.6 M (-0.05 %)
Jan 29 2007	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	X	0.00	24,208	0	48,601,156	48.6 M to 48.6 M (+0.05 %)
Jan 29 2007	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	X	1.12	24,208	27,113	0
Jan 29 2007	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Sell	S	1.21	22,407	27,112	48,601,156	48.6 M to 48.6 M (-0.05 %)
Jan 29 2007	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	X	0.00	24,208	0	48,601,156	48.6 M to 48.6 M (+0.05 %)
Dec 04 2006	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	A	0.00	300,000	0	300,000
Dec 04 2006	BFLY	BLUEFLY INC	Matson Bradford	Chief Marketing Off ...	Option Exercise	A	0.00	375,000	0	375,000
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Option Exercise	D	2.49	100,000	249,000	0
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Option Exercise	D	2.08	500,000	1,040,000	0
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Option Exercise	D	1.56	1,300,000	2,028,000	0
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Option Exercise	A	0.00	4,201,832	0	4,201,832
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Option Exercise	A	0.00	126,904	0	126,904
Nov 15 2006	BFLY	BLUEFLY INC	PAYNER MELISSA	Chief Executive Off ...	Grant	A	0.00	591,256	0	591,256	0 to 591.3 K
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	15.09	49,900	752,991	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	11.22	50,000	561,000	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	2.94	150,000	441,000	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	2.78	339,912	944,955	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	2.25	55,100	123,975	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	D	2.08	300,000	624,000	0
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	A	0.00	4,062,692	0	4,062,692
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	A	0.00	45,837	0	45,837
Nov 15 2006	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Grant	A	0.00	269,965	0	274,965	5 K to 275 K (+5,399.30 %)
Oct 19 2006	BFLY	BLUEFLY INC	MAVERICK CAPITAL LTD	10% Owner	Option Exercise	J	0.92	15,000	13,800	15,000
Oct 19 2006	BFLY	BLUEFLY INC	Rafal Alexandre S	Director	Option Exercise	A	0.92	15,000	13,800	15,000
Aug 08 2006	BFLY	BLUEFLY INC	MAVERICK CAPITAL LTD	10% Owner	Option Exercise	J	1.06	15,000	15,900	15,000
Aug 08 2006	BFLY	BLUEFLY INC	Abrahams Riad M	Director	Option Exercise	A	1.06	15,000	15,900	15,000
Aug 01 2006	BFLY	BLUEFLY INC	GROSS MICHAEL JONATHAN	Director	Option Exercise	A	1.02	15,000	15,300	15,000
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.82	95	78	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	32	24	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	152,829	116,150	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	32	24	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	281,571	213,994	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	2.34	14,590	34,141	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.82	2,905	2,382	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	968	736	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	4,668	3,548	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	968	736	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	0.76	8,607,843	6,541,961	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	C	2.34	445,410	1,042,259	0
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.82	116,341	95,400	1,590,682	1.5 M to 1.6 M (+7.89 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	41,711	31,700	1,474,341	1.4 M to 1.5 M (+2.91 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	226,281	171,974	1,432,630	1.2 M to 1.4 M (+18.76 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	41,711	31,700	1,206,349	1.2 M to 1.2 M (+3.58 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	866,942	658,876	1,164,638	297.7 K to 1.2 M (+291.22 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	2.34	124,701	291,800	297,696	173 K to 297.7 K (+72.08 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.82	3,542,195	2,904,600	48,599,355	45.1 M to 48.6 M (+7.86 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	1,274,079	968,300	45,057,160	43.8 M to 45.1 M (+2.91 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	6,911,901	5,253,045	43,783,081	36.9 M to 43.8 M (+18.75 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	1,274,079	968,300	36,871,180	35.6 M to 36.9 M (+3.58 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	0.76	26,503,096	20,142,353	35,597,101	9.1 M to 35.6 M (+291.43 %)
Jun 19 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Buy	C	2.34	3,806,923	8,908,200	9,094,005	5.3 M to 9.1 M (+72.00 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	0.82	2,905	2,382	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	0.76	968	736	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	0.76	4,668	3,548	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	0.76	968	736	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	0.76	8,607,843	6,541,961	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	C	2.34	445,410	1,042,259	0
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	0.82	3,542,195	2,904,600	48,599,355	45.1 M to 48.6 M (+7.86 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	0.76	1,274,079	968,300	45,057,160	43.8 M to 45.1 M (+2.91 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	0.76	6,911,901	5,253,045	43,783,081	36.9 M to 43.8 M (+18.75 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	0.76	1,274,079	968,300	36,871,180	35.6 M to 36.9 M (+3.58 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	0.76	26,503,096	20,142,353	35,597,101	9.1 M to 35.6 M (+291.43 %)
Jun 19 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Buy	C	2.34	3,806,923	8,908,200	9,094,005	5.3 M to 9.1 M (+72.00 %)
Feb 22 2006	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	J	1.14	20,000	22,800	20,000
Feb 22 2006	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	J	1.14	20,000	22,800	20,000
Feb 22 2006	BFLY	BLUEFLY INC	WASSONG DAVID	Director	Option Exercise	A	1.14	10,000	11,400	10,000
Feb 21 2006	BFLY	BLUEFLY INC	MILLER MARTIN H	Director	Option Exercise	A	1.14	10,000	11,400	10,000
Feb 21 2006	BFLY	BLUEFLY INC	MOSZKOWSKI NEAL	Director	Option Exercise	A	1.14	10,000	11,400	10,000
Feb 21 2006	BFLY	BLUEFLY INC	MCCANN CHRISTOPHER G	Director	Option Exercise	A	1.14	10,000	11,400	10,000
Feb 21 2006	BFLY	BLUEFLY INC	ERDOS BARRY	Director	Option Exercise	A	1.14	12,500	14,250	12,500
Feb 21 2006	BFLY	BLUEFLY INC	Jackson Ann	Director	Option Exercise	A	1.14	10,000	11,400	10,000
Feb 21 2006	BFLY	BLUEFLY INC	KANE ALAN	Director	Option Exercise	A	1.14	20,000	22,800	20,000
Dec 28 2005	BFLY	BLUEFLY INC	Matson Bradford	Chief Marketing Off ...	Option Exercise	A	1.20	100,000	120,000	100,000
Dec 28 2005	BFLY	BLUEFLY INC	BARRY PATRICK	COO and CFO	Option Exercise	A	1.20	200,000	240,000	200,000
Dec 28 2005	BFLY	BLUEFLY INC	PAYNER MELISSA	CEO and President	Option Exercise	A	1.20	250,000	300,000	250,000
Nov 10 2005	BFLY	BLUEFLY INC	Keane Martin J III	SVP of E-Commerce	Option Exercise	A	1.54	20,000	30,800	20,000
Jun 28 2005	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	P	2.32	95	220	95
Jun 28 2005	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	P	2.32	2,905	6,740	2,905
Jun 28 2005	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	S	0.76	73	55	153
Jun 28 2005	BFLY	BLUEFLY INC	SOROS GEORGE	10% Owner	Option Exercise	S	0.76	2,242	1,704	4,668
Jun 28 2005	BFLY	BLUEFLY INC	SFM DOMESTIC INVESTMENTS LLC	10% Owner	Option Exercise	P	2.32	95	220	95
Jun 28 2005	BFLY	BLUEFLY INC	SFM DOMESTIC INVESTMENTS LLC	10% Owner	Option Exercise	S	0.76	73	55	153
Jun 28 2005	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	P	2.32	2,905	6,740	2,905
Jun 28 2005	BFLY	BLUEFLY INC	QUANTUM INDUSTRIAL PARTNERS LD ...	10% Owner	Option Exercise	S	0.76	2,242	1,704	4,668
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Option Exercise	M	0.98	24,000	23,520	526,600
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Option Exercise	M	0.98	45,700	44,786	550,600
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.80	5,000	9,000	0	5 K to 0 (-100.00 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.78	1,250	2,225	5,000	6.3 K to 5 K (-20.00 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.77	1,300	2,301	6,250	7.6 K to 6.3 K (-17.22 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.76	1,185	2,086	7,550	8.7 K to 7.6 K (-13.57 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.75	10,265	17,964	8,735	19 K to 8.7 K (-54.03 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.73	5,000	8,650	19,000	24 K to 19 K (-20.83 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Buy	M	0.98	24,000	23,520	24,000	0 to 24 K
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.77	1,200	2,124	0	1.2 K to 0 (-100.00 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.76	1,200	2,112	1,200	2.4 K to 1.2 K (-50.00 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.75	6,400	11,200	2,400	8.8 K to 2.4 K (-72.73 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.73	400	692	8,800	9.2 K to 8.8 K (-4.35 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.72	700	1,204	9,200	9.9 K to 9.2 K (-7.07 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.71	100	171	9,900	10 K to 9.9 K (-1.00 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.70	13,900	23,630	10,000	23.9 K to 10 K (-58.16 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.69	300	507	23,900	24.2 K to 23.9 K (-1.24 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.68	8,400	14,112	24,200	32.6 K to 24.2 K (-25.77 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.67	1,300	2,171	32,600	33.9 K to 32.6 K (-3.83 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.66	11,800	19,588	33,900	45.7 K to 33.9 K (-25.82 %)
Jun 03 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Buy	M	0.98	45,700	44,786	45,700	0 to 45.7 K
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Option Exercise	M	0.98	8,400	8,232	596,300
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Option Exercise	M	0.98	28,400	27,832	604,700
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Option Exercise	M	0.98	37,500	36,750	633,100
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.66	8,400	13,944	0	8.4 K to 0 (-100.00 %)
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Buy	M	0.98	8,400	8,232	8,400	0 to 8.4 K
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.67	28,400	47,329	0	28.4 K to 0 (-100.00 %)
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Buy	M	0.98	28,400	27,832	28,400	0 to 28.4 K
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.66	37,500	62,250	0	37.5 K to 0 (-100.00 %)
Jun 01 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Buy	M	0.98	37,500	36,750	37,500	0 to 37.5 K
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.55	1,000	1,550	0	1,000 to 0 (-100.00 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.54	100	154	1,000	1.1 K to 1,000 (-9.09 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.51	1,700	2,567	1,100	2.8 K to 1.1 K (-60.71 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.50	2,000	3,000	2,800	4.8 K to 2.8 K (-41.67 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.48	200	296	4,800	5 K to 4.8 K (-4.00 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.46	1,216	1,775	5,000	6.2 K to 5 K (-19.56 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.46	300	438	6,216	6.5 K to 6.2 K (-4.60 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.44	500	720	6,516	7 K to 6.5 K (-7.13 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.42	800	1,136	7,016	7.8 K to 7 K (-10.24 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.41	6,700	9,447	7,816	14.5 K to 7.8 K (-46.16 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.40	2,400	3,360	14,516	16.9 K to 14.5 K (-14.19 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.39	2,500	3,475	16,916	19.4 K to 16.9 K (-12.88 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.38	2,100	2,898	19,416	21.5 K to 19.4 K (-9.76 %)
May 18 2005	BFLY	BLUEFLY INC	SEIFF E KENNETH	10% Owner	Sell	S	1.37	1,500	2,055	21,516	23 K to 21.5 K (-6.52 %)

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